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Independent designer / Social media & digital visuals

Felix Ukeme.

A clear message.
A considered visual.

Iced coffee on two cream switch shapes reading Stress Off and Chill Mood On, for Le FleurHand holding a magnifying glass over a ginger shot bottle on a warm orange background, headline Take a Closer LookGrid of red, black and white Instagram posts for a creative agency
Selected visuals / 01—09Before / After

01  Selected work

A selection of
recent visuals.

Café Promotional Visual

01 — Advertising Creatives

Design notes

The idea
Make a coffee break feel like a change of mood, not just a product purchase.
The composition
The switch motif turns ‘Stress Off / Chill Mood On’ into the composition itself, with the drink as the focal point.
The visual result
A single, readable idea connects the product to a moment of relief.

Membership Campaign Graphic

02 — Advertising Creatives

Design notes

The idea
Give a membership offer a clear product focus and an energetic tone.
The composition
The falling tubs create movement around the box, while the headline anchors the message.
The visual result
Product, promise, and momentum share one visual hierarchy.

Best Seller Story

03 — Social Media Design

Product Feature Ad

04 — Advertising Creatives

Editorial Content Grid

05 — Carousels & Content Systems

Design notes

The idea
Let different post topics feel like part of the same agency identity.
The composition
Repeated red, black, and white tones and bold type link the layouts without making every post identical.
The visual result
A varied feed with a recognizable visual rhythm.

Problem / Solution Post

06 — Social Media Design

Product Comparison Post

07 — Social Media Design

Retail Template Set

08 — Carousels & Content Systems

Client Feedback Post

09 — Social Media Design

02  Before / After

From scattered
to considered.

A closer look at visual consistency: how repeated type, color, and composition can bring a feed together. Supplied comparison examples; project ownership and results remain unconfirmed.

A  The feed

Side-by-side Instagram grids: a mixed, inconsistent feed before and a cohesive neutral-toned feed after

Feed redesign

A.1

A comparison of mixed layouts and a more consistent visual rhythm.

Two phones showing an Instagram profile before and after a cohesive visual refresh

Reel covers & grid

A.2

Unified covers and tones that make a profile read as one brand.

B  Insights comparisons

Instagram insights comparison showing accounts reached, accounts engaged and total followers

Reach & engagement

B.1

Supplied insights comparison; dates and attribution are not yet verified.

Instagram reach insights showing 257 accounts reached before and 1,399 after

Audience reach

B.2

Supplied reach screenshots, not a verified claim of design-led growth.

03  Services

Visuals built
around purpose.

From everyday content to campaign-ready creatives, I design visuals that give ideas a clear and consistent presence across digital platforms.

  • 01

    Social Media Graphics

    Platform-ready visual content for Instagram, Facebook, and other relevant digital channels.

  • 02

    Carousel & Content Design

    Structured multi-slide graphics that organize ideas into clear, engaging visual narratives.

  • 03

    Advertising Creatives

    Static promotional and advertising graphics designed to communicate an offer, product, or campaign message.

  • 04

    YouTube Thumbnails & Reel Covers

    Purposeful cover graphics that establish visual hierarchy and help content stand out in crowded feeds.

  • 05

    Promotional & Campaign Graphics

    Digital graphics for announcements, launches, promotions, and other marketing communications.

  • 06

    Canva Templates & Content Systems

    Reusable, editable design templates that support visual consistency and simplify ongoing content creation.

04  Approach

Good design is more
than decoration.

Every visual has a job to do. My approach brings together composition, hierarchy, consistency, and context to create graphics that look considered and communicate with clarity.

01

Clarity

Every design begins with a clear message and a visual hierarchy that helps the audience understand it.

02

Consistency

Typography, color, spacing, and composition work together to create a recognizable and coherent visual language.

03

Intention

Every element has a reason to be there, from the smallest detail to the overall composition.

05  About

The person
behind the pixels.

“Not every element needs to be louder.
It just needs a reason to be there.”

I'm Felix Ukeme. I design social media graphics, but what interests me is the space between a message and how someone sees it: what they notice first, what they understand, and what stays with them.

I like giving ideas structure. A headline that has room to breathe. A product that gets the attention it deserves. A set of posts that feels like it belongs together. That's the kind of work I want to make.

Felix Ukeme logoFelix Ukeme, Social Media Graphics Designer

06  Contact

Have a project
in mind?

If you need thoughtful visuals for your content, campaign, or brand communications, let's talk about what you're working on.

Not sure where to message me?